Gold Bond® Medicated Triple Action Relief for Dry & Itchy Skin Body Lotion. Healing since 1908. Medicated. Triple action relief. Moisturizes. Relieves & protects. Soothes & cools with aloe & Vitamin E. Anti-itch/skin protectant. Gold Bond®. Extra strength medicated body lotion. Goes beyond ordinary body lotions because it is uniquely formulated to relieve the itch plus moisturize and protect dry, chapped skin! Uses: temporarily relieves itching associated with, minor skin irritation, minor burns, rashes due to poison ivy, oak or sumac, sunburn, insect bites, temporarily protects and helps relieve chapped or cracked skin. ©2004.